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5 years agoon
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gvwireIn year eight, the highly successful Fresno Food Expo outgrew its name.
So organizers of the nation’s largest geographically-focused food industry tradeshow unveiled a new banner Thursday: California Food Expo.
And next year the expo will become a two-day event.
“Our production value in both fresh and manufactured products, our innovation and our diversity make California a food powerhouse,” said expo manager Amy Fuentes. “The Expo’s vision to incorporate all of California enables us to harness the state’s thriving food industry and connect buyers to authentic California brands.”
Bill Smittcamp, president of Wawona Frozen Foods, applauded the name change.
“Fresno is the logical location for a world-class food expo, and the expansion and shift to the California Food Expo is the first step on a path to further showcase all regions of California and the incredible food and beverage companies that reside in the Golden State,” Smittcamp said.
Over 135 exhibitors touted their products to more than 650 pre-qualified regional, national and international buyers at the Fresno Convention Center.
(Click on the video above to see the sights and sounds from Thursday’s exhibitor’s session.)
The California Food Expo brand reveal followed a keynote address by Karen Ross, secretary of the California Department of Food and Agriculture.
ENZO’s Table Peach Jam captured first place in the New Product Awards competition. Ampersand Ice Cream Honey Blueberry Ice Cream and Producers Dairy Strawberry Cheesecake Ice Cream tied for second place in the judging. 51 Fifty Passion Fruit Orange Guava Energy Drink took third.
“Our Peach Jam showcases the beauty of California — when a farmer from Clovis can connect with an award-winning chef in Los Angeles like Jessica Koslow from Sqirl — it’s an incredibly humbling feeling,” said Vincent Ricchuiti, Founder, ENZO Olive Oil.
The first round of voting for the new Consumer’s Choice Award was done online by the public and drew more than 6,000 votes. A panel selected the final winner, La Tapatia BBQ Tortilla Chips. Taco Works Tortilla Chips placed second, and Bobby Salazar’s Guacamole Salsa was third.
Tioga-Sequoia Brewing Co. was honored with the Fred Ruiz Entrepreneurial Award. That competition is open to any exhibiting California food or beverage company.
The 2019 California Food Expo will be July 24-25, 2019.
Exhibitor reservations are available for $900 until March 1, 2019. To register, http://bit.ly/FFERegister.
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